Virus Positive Technologies

About Virus Positive Technologies

Virus Positive Technologies (VPT) is pioneering the market of affiliate fraud management & brand protection. VPT's disruptive methodology identifies non-compliant behaviors like pop ads, brand-bidding (the use of brand name keywords that are prohibited), incentives (any incentive practices, such as offering cash for clicking), aggressive & misleading creatives, malvertising (injecting malicious ads or links into legitimate ad materials), unauthorized creatives (the copy, visuals, or links for custom ads), pre-landers & fake browser alerts, Google Display Network (any promotional activity on the GDN platform), spamming, bundling, forced redirects injected into consumer web sessions that divert customers to competitor offerings, hurting conversion rates and damaging brand reputation.